Message framing in green advertising: the effect of construal level and consumer environmental concern
Chang, Hua, Zhang, Lingling, Xie, Guang-Xin
Published in International journal of advertising (01.01.2015)
Published in International journal of advertising (01.01.2015)
Get full text
Journal Article
Tactical deception in covert selling: A persuasion knowledge perspective
Xie, Guang-Xin, Boush, David M., Liu, Raymond R.
Published in Journal of marketing communications (04.05.2015)
Published in Journal of marketing communications (04.05.2015)
Get full text
Journal Article
The Effect of Self-Target Comparison in Perspective Taking on Judgment of Dishonesty
Xie, Guang-Xin, Chang, Hua, Rank-Chrisman, Tracy
Published in Advances in Consumer Research (01.01.2016)
Get full text
Published in Advances in Consumer Research (01.01.2016)
Conference Proceeding
Determination of theophylline concentration in serum by chemiluminescent immunoassay
Zhou, Mei-xia, Guan, Cha-ying, Chen, Guang, Xie, Xin-you, Wu, Sheng-hai
Published in Journal of Zhejiang University. B. Science (01.12.2005)
Published in Journal of Zhejiang University. B. Science (01.12.2005)
Get full text
Journal Article