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Toward a Stage Model of the International Franchise System Development: The Experience of Firms from Taiwan
by
Cheng, Julian Ming-Sung
,
Lin, Julia Ying-Chao
,
Tu, Hill H-J
,
Wu
,
Nina S
-
H
Published in
Journal of marketing channels
(17.12.2007)
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Journal Article
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business
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business
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business & economics
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distribution channels
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franchise system development
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franchising
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international franchising
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aylor and Francis Online
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Business Source Complete (EBSCO)
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Taylor & Francis Social Science and Humanities Library - DRAA
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