Speaking candidly: how managers’ political stances affect consumers’ brand attitudes
Leak, Roland L, Woodham, Omar P, McNeil, Kimberly R
Published in The journal of product & brand management (17.08.2015)
Published in The journal of product & brand management (17.08.2015)
Get full text
Journal Article
Felt discrimination increases offensiveness of stereotyped out-group depictions
Leak, Roland L, Woodham, Omar P, Stone, George W
Published in The Journal of consumer marketing (12.01.2015)
Published in The Journal of consumer marketing (12.01.2015)
Get full text
Journal Article