by Whitlark, David B, Rhoads, Gary K
Published in Marketing research (Chicago, Ill.) (01.04.2011)

by Whitlark, David B, Allred, Chad
Published in Marketing research (Chicago, Ill.) (01.12.2003)

by Swenson, Michael J, Rhoads, Gary K, Whitlark, David B
Published in The journal of applied business and economics (01.12.2014)

by Swenson, Michael J, Rhoads, Gary K, Whitlark, David B
Published in The journal of applied business and economics (01.12.2013)

by Whitlark, David B, Smith, Scott M
Published in Marketing research (Chicago, Ill.) (01.12.2004)

by De Kluyver, Cornelis A., Whitlark, David B.
Published in Industrial marketing management (01.11.1986)

by Swenson, Michael J, Rhoads, Gary K, Whitlark, David B
Published in The journal of applied business and economics (01.02.2012)

by Smith, Scott M, Whitlark, David B
Published in Journal of marketing research (01.02.1994)

by Smith, Scott M., Whitlark, David B.
Published in Journal of Marketing Research (01.02.1994)

by Whitlark, David B, Smith, Scott M
Published in Marketing research (Chicago, Ill.) (01.10.2002)

by Whitlark, David B, Smith, Scott M
Published in Marketing research (Chicago, Ill.) (01.10.2001)

by Smith, Scott M, Whitlark, David B
Published in Marketing research (Chicago, Ill.) (01.07.2001)

by Reynolds, Thomas J, Whitlark, David B
Published in Journal of advertising research (01.07.1995)

by Reynolds, Thomas J, Whitlark, David B
Published in Journal of advertising research (01.07.1995)

by Geurts, Michael D, Whitlark, David B
Published in The journal of business forecasting (01.01.1999)

by Whitlark, David B, Geurts, Michael D, Swenson, Michael J
Published in The journal of business forecasting (01.10.1993)

by Smith, Scott M., Whitlark, David B.
Published in Journal of Marketing Research (01.02.1994)

by Herrod, K G, Whitlark, D B
Published in Balance (Alexandria, Va.) (01.05.2000)