Search Results - "Villalobos-Moron, Katherine" :: K.UTB vyhledávací portál | TBU Library Retrieval Portal

Sense of community and social identity effect on brand love: Based on the online communities of a luxury fashion brands

by Burnasheva, Regina, Suh, Yong Gu, Villalobos-Moron, Katherine
Published in Journal of global fashion marketing (02.01.2019)

Get full text

Journal Article

Millennials’ Attitudes Toward Online Luxury Buying Behavior in South Korea: A Q-methodology Approach

Millennials’ Attitudes Toward Online Luxury Buying Behavior in South Korea: A Q-methodology Approach

by Burnasheva, Regina, GuSuh, Yong, Villalobos-Moron, Katherine
Published in Asian Business Research (28.11.2018)

Get full text

Journal Article