Consumer valorization strategies in traumatic extraordinary experiences
Trujillo Torres, Lez, DeBerry-Spence, Benét
Published in Journal of the Academy of Marketing Science (15.05.2019)
Published in Journal of the Academy of Marketing Science (15.05.2019)
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Journal Article
Access-based customer journeys
Trujillo-Torres, Lez, Anlamlier, Eda, Mimoun, Laetitia, Chatterjee, Lagnajita, Dion, Delphine
Published in Journal of the Academy of Marketing Science (01.01.2024)
Published in Journal of the Academy of Marketing Science (01.01.2024)
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Journal Article
Operationalizing Critical Race Theory in the Marketplace
Poole, Sonja Martin, Grier, Sonya A., Thomas, Kevin D., Sobande, Francesca, Ekpo, Akon E., Torres, Lez Trujillo, Addington, Lynn A., Weekes-Laidlow, Melinda, Henderson, Geraldine Rosa
Published in Journal of public policy & marketing (01.04.2021)
Published in Journal of public policy & marketing (01.04.2021)
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Journal Article
Social Emotions and the Legitimation of the Fertility Technology Market
Mimoun, Laetitia, Trujillo-Torres, Lez, Sobande, Francesca
Published in The Journal of consumer research (05.04.2022)
Published in The Journal of consumer research (05.04.2022)
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Journal Article
Consumer hacks in the sharing economy
Dion, Delphine, Mimoun, Laetitia, Anlamlier, Eda, Chatterjee, Lagnajita, Trujillo-Torres, Lez
Published in Journal of business research (01.11.2023)
Published in Journal of business research (01.11.2023)
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Journal Article
Consumer Experience in the Changing Marketplace of Health and Wellness
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Conference Proceeding
When High Failure, Risky Technology Leads to Market Expansion: The Case of the Fertility Services Market
Mimoun, Laetitia, Torres, Lez Trujillo, Sobande, Francesca
Published in Advances in Consumer Research (01.01.2017)
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Published in Advances in Consumer Research (01.01.2017)
Conference Proceeding