Strategy fit and performance consequences of international marketing standardization
Katsikeas, Constantine S., Samiee, Saeed, Theodosiou, Marios
Published in Strategic management journal (01.09.2006)
Published in Strategic management journal (01.09.2006)
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Journal Article
National Export-Promotion Programs as Drivers of Organizational Resources and Capabilities: Effects on Strategy, Competitive Advantage, and Performance
Leonidou, Leonidas C., Palihawadana, Dayananda, Theodosiou, Marios
Published in Journal of international marketing (East Lansing, Mich.) (01.01.2011)
Published in Journal of international marketing (East Lansing, Mich.) (01.01.2011)
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Journal Article
Strategic orientations, marketing capabilities and firm performance: An empirical investigation in the context of frontline managers in service organizations
Theodosiou, Marios, Kehagias, John, Katsikea, Evangelia
Published in Industrial marketing management (01.10.2012)
Published in Industrial marketing management (01.10.2012)
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Journal Article
An empirical investigation of the antecedents and performance outcomes of export innovativeness
Makri, Katerina, Theodosiou, Marios, Katsikea, Evangelia
Published in International business review (01.08.2017)
Published in International business review (01.08.2017)
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Journal Article
Evaluating MNEs’ role in implementing the UN Sustainable Development Goals: The importance of innovative partnerships
Leonidou, Leonidas C., Theodosiou, Marios, Nilssen, Frode, Eteokleous, Pantelitsa, Voskou, Angeliki
Published in International business review (01.06.2024)
Published in International business review (01.06.2024)
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Journal Article
Why people quit: Explaining employee turnover intentions among export sales managers
Katsikea, Evangelia, Theodosiou, Marios, Morgan, Robert E.
Published in International business review (01.06.2015)
Published in International business review (01.06.2015)
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Journal Article
Guest editorial: Export marketing: developments and a research agenda
Balabanis, George, Theodosiou, Marios, Katsikea, Evangelia S.
Published in International marketing review (01.08.2004)
Published in International marketing review (01.08.2004)
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Journal Article