The COVID-19 Pandemic: paths for future research in marketing involving the regulatory role of prosocial consumption
Mellina da Silva Terres, Rohden, Simoni F, Vedolin, Letícia, Bárbara Foiato Hein Machado, Magnus, Karen, Altmann, Agnes, Dieine Estela Bernieri Schiavon
Published in Revista brasileira de marketing (01.07.2020)
Published in Revista brasileira de marketing (01.07.2020)
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Journal Article
The power of sophistication: How service design cues help in service failures
Terres, Mellina da Silva, Herter, Márcia Maurer, Costa Pinto, Diego, Mazzon, José A.
Published in Journal of consumer behaviour (01.05.2020)
Published in Journal of consumer behaviour (01.05.2020)
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Journal Article
Pandemia de COVID-19: trilhas para pesquisas futuras em marketing envolvendo o papel regulatório do consumo pró-social
Terres, Mellina Da Silva, Rohden, Simoni F., Vedolin, Letícia, Machado, Bárbara Foiato Hein, Magnus, Karen, Altmann, Agnes, Schiavon, Dieine Estela Bernieri
Published in Revista brasileira de marketing (01.07.2020)
Published in Revista brasileira de marketing (01.07.2020)
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Journal Article
Are We Adequately Measuring Patient Satisfaction with Telemedicine? A Systematic Review with a Meta-Analysis
Vinadé Chagas, Maria Eulália, Cristina Jacovas, Vanessa, de Campos Moreira, Taís, Rodrigues Moleda Constant, Hilda Maria, Fernanda Rohden, Simoni, Stiehl Alves, Suelen, Santini, Fernando, Dall'Agnol, Sara, König Klever, Emanuele, Cezar Cabral, Felipe, da Silva Terres, Mellina
Published in Telemedicine journal and e-health (01.06.2024)
Published in Telemedicine journal and e-health (01.06.2024)
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Journal Article
The art of building initial trust in medical services
Terres, Mellina da Silva, Basso, Kenny
Published in International journal of pharmaceutical and healthcare marketing (09.07.2018)
Published in International journal of pharmaceutical and healthcare marketing (09.07.2018)
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Journal Article
A Influência das Evidências Físicas nas Intenções de Lealdade do Público Masculino
Minozzo, Caroline Zonta, Terres, Mellina Da Silva
Published in Revista de Administração IMED (10.08.2017)
Published in Revista de Administração IMED (10.08.2017)
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Journal Article
O papel moderador das consequências na relação entre confiança e seus antecedentes e consequentes
Terres, Mellina da Silva, dos Santos, Cristiane Pizzutti
Published in Revista de gestão (01.04.2015)
Published in Revista de gestão (01.04.2015)
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Journal Article
Exame da confiança interpessoal baseada no afeto
Terres, Mellina da Silva, dos Santos, Cristiane Pizzutti
Published in Revista de gestão (01.07.2011)
Published in Revista de gestão (01.07.2011)
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Journal Article
Antecedents of the client’s trust in low- versus high-consequence decisions
Terres, Mellina da Silva, dos Santos, Cristiane Pizzutti, Basso, Kenny
Published in The Journal of services marketing (09.02.2015)
Published in The Journal of services marketing (09.02.2015)
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Journal Article
A INFLUÊNCIA DO HEALTHSCAPE NA EXPERIÊNCIA, SATISFAÇÃO E QUALIDADE PERCEBIDA PELOS PACIENTES DE UNIDADES DE TRATAMENTO INTENSIVO
Fracasso, Bruno Veloso, Terres, Mellina da Silva, Schneider, Daniel, Libânio, Cláudia de Souza
Published in Revista Hospitalidade (24.06.2020)
Published in Revista Hospitalidade (24.06.2020)
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Journal Article
O impacto do gerenciamento de leitos na gestão hospitalar
Wasgen, Alexsandra Maria, Terres, Mellina da Silva, Machado, Bárbara Foiato Hein
Published in Revista Hospitalidade (29.08.2019)
Published in Revista Hospitalidade (29.08.2019)
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Journal Article
THE IMPORTANCE OF AFFECT TO BUILD CONSUMER TRUST IN HIGH-CONSEQUENCES EXCHANGES
Mellina da Silva Terres, Cristiane Pizzutti dos Santos
Published in Revista de administração FACES journal (01.12.2012)
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Published in Revista de administração FACES journal (01.12.2012)
Journal Article