Online apparel retailing: roles of e-shopping quality and experiential e-shopping motives
Ha, Sejin, Stoel, Leslie
Published in International journal of service industry management (20.04.2012)
Published in International journal of service industry management (20.04.2012)
Get full text
Journal Article
Predicting Chinese consumers' purchase intentions for imported soy-based dietary supplements
Chung, Jae-Eun, Stoel, Leslie, Xu, Yingjiao, Ren, Jing
Published in British food journal (1966) (01.01.2012)
Published in British food journal (1966) (01.01.2012)
Get full text
Journal Article
Effect of brand familiarity, experience and information on online apparel purchase
Park, Jihye, Stoel, Leslie
Published in International journal of retail & distribution management (01.02.2005)
Published in International journal of retail & distribution management (01.02.2005)
Get full text
Journal Article
Using brand alliances with artists to expand retail brand personality
Kim, Pielah, Vaidyanathan, Rajiv, Chang, Hua, Stoel, Leslie
Published in Journal of business research (01.04.2018)
Published in Journal of business research (01.04.2018)
Get full text
Journal Article
When does customization improve brand attitude?
Kim, Pielah, Chang, Hua, Vaidyanathan, Rajiv, Stoel, Leslie
Published in The journal of product & brand management (27.11.2023)
Published in The journal of product & brand management (27.11.2023)
Get full text
Journal Article
Fair trade advertising: Influences of information type and emotional appeal congruency
Hur, Songyee, Lee, Jung Eun, Stoel, Leslie
Published in Journal of marketing communications (17.02.2020)
Published in Journal of marketing communications (17.02.2020)
Get full text
Journal Article