Positive Effects of Negative Publicity: When Negative Reviews Increase Sales
Rasmussen, Scott J, Berger, Jonah, Sorensen, Alan T
Published in Marketing science (Providence, R.I.) (01.09.2010)
Published in Marketing science (Providence, R.I.) (01.09.2010)
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Journal Article
Calorie Posting in Chain Restaurants
Bollinger, Bryan, Leslie, Phillip, Sorensen, Alan
Published in American economic journal. Economic policy (01.02.2011)
Published in American economic journal. Economic policy (01.02.2011)
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Journal Article
Supply responses to digital distribution: Recorded music and live performances
Mortimer, Julie Holland, Nosko, Chris, Sorensen, Alan
Published in Information economics and policy (01.03.2012)
Published in Information economics and policy (01.03.2012)
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Journal Article
Bundle-Size Pricing as an Approximation to Mixed Bundling
Chu, Chenghuan Sean, Leslie, Phillip, Sorensen, Alan
Published in The American economic review (01.02.2011)
Published in The American economic review (01.02.2011)
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Journal Article
Observational Learning and Demand for Search Goods
Hendricks, Kenneth, Sorensen, Alan, Wiseman, Thomas
Published in American economic journal. Microeconomics (01.02.2012)
Published in American economic journal. Microeconomics (01.02.2012)
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Journal Article
Common “Wisdom” Put to the Test: Bad News Can be Good News … Sometimes
Berger, Jonah, Sorensen, Alan T., Rasmussen, Scott J.
Published in GfK marketing intelligence review (01.05.2011)
Published in GfK marketing intelligence review (01.05.2011)
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Journal Article
Common "Wisdom" Put to the Test: "BAD NEWS IS GOOD NEWS" AND "SEX SELLS"
Berger, Jonah, Sorensen, Alan T, Rasmussen, Scott J
Published in NIM Marketing Intelligence Review (01.05.2011)
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Published in NIM Marketing Intelligence Review (01.05.2011)
Journal Article
Product Repositioning by Merging Firms
Atalay, Enghin, Sorensen, Alan T, Sullivan, Christopher J, Zhu, Wanjia
Published in NBER Working Paper Series (01.05.2023)
Published in NBER Working Paper Series (01.05.2023)
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Paper
Scalable Demand and Markups
Atalay, Enghin, Frost, Erika, Sorensen, Alan T, Sullivan, Christopher J, Zhu, Wanjia
Published in NBER Working Paper Series (01.05.2023)
Published in NBER Working Paper Series (01.05.2023)
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