by Cornwell, T. Bettina, Setten, Eric, Paik, Sung-Hee W., Pappu, Ravi
Published in Journal of public policy & marketing (01.07.2021)

by Setten, Eric, Chen, Steven
Published in Journal of business research (01.03.2024)

by Cornwell, T. Bettina, Pappu, Ravi, Setten, Eric
Published in International journal of sports marketing & sponsorship (02.11.2023)

by Clithero, John A, Cornwell, T Bettina, Setten, Eric
Published in Advances in Consumer Research (01.01.2022)