Strategic business marketing developments in the New Europe: Retrospect and prospect
Aistrich, Matti, Saghafi, Massoud M., Sciglimpaglia, Don
Published in Industrial marketing management (01.05.2006)
Published in Industrial marketing management (01.05.2006)
Get full text
Journal Article
Evaluation of foreign products by US international industrial buyers
Saghafi, Massoud M., Puig, Rosa
Published in The Journal of business & industrial marketing (01.10.1997)
Published in The Journal of business & industrial marketing (01.10.1997)
Get full text
Journal Article
Why U.S. firms don't buy from Latin American companies
Saghafi, Massoud M., Varvoglis, Fanis, Vega, Tomas
Published in Industrial marketing management (01.08.1991)
Published in Industrial marketing management (01.08.1991)
Get full text
Journal Article
R&D/marketing interfaces in the telecommunications industry
Saghafi, Massoud M., Gupta, Ashok, Sheth, Jagdish N.
Published in Industrial marketing management (01.02.1990)
Published in Industrial marketing management (01.02.1990)
Get full text
Journal Article
Ivory Tower or Real World: Do Educators and Practitioners See the Same World?
Aistrich, Matti, Saghafi, Massoud M., Sciglimpaglia, Don
Published in Marketing education review (01.10.2006)
Published in Marketing education review (01.10.2006)
Get full text
Journal Article
R & D/Marketing Interfaces in the Telecommunications Industry
Saghafi, Massoud M, Gupta, Ashok, Sheth, Jagdish N
Published in Industrial marketing management (01.02.1990)
Published in Industrial marketing management (01.02.1990)
Get full text
Journal Article
EXPECTATIONS UNFULFILLED?
Aistrich, Matti, Saghafi, Massoud M, Sciglimpaglia, Don
Published in European business forum (01.04.2006)
Get full text
Published in European business forum (01.04.2006)
Magazine Article
Expectations unfulfilled? In the early nineties, European managers speculated on the impact of a single market. Over a decade on, has the EU helped or hindered marketing strategies?
Aistrich, Matti, Saghafi, Massoud M, Sciglimpaglia, Don
Published in European business forum (22.03.2006)
Get full text
Published in European business forum (22.03.2006)
Magazine Article
The new age of global competition in the semiconductor industry - enter the dragon
Saghafi, Massoud M, Davidson, Chin-Shu
Published in The Columbia journal of world business (01.01.1989)
Get full text
Published in The Columbia journal of world business (01.01.1989)
Journal Article