The effect of information exposure of contract manufacturing practice on consumers' perceived risk, perceived quality, and intention to purchase private label brand
Rahman, Fathony, Soesilo, Primidya K.M.
Published in Journal of retailing and consumer services (01.05.2018)
Published in Journal of retailing and consumer services (01.05.2018)
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Journal Article
The effect of firm scale and CSR geographical scope of impact on consumers' response
Rahman, Fathony, Norman, Ruth T.
Published in Journal of retailing and consumer services (01.01.2016)
Published in Journal of retailing and consumer services (01.01.2016)
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Journal Article
The Effects of Sonic Logo and Visual Logo Repetition Towards Brand Recall, Recognition, Attitude, and Purchase Intention
Louise Valencia Pramana, Naomi Valerisha Astridira Putri, Fathony Rahman, Prita Prasetya
Published in Journal of consumer sciences (Online) (01.11.2024)
Published in Journal of consumer sciences (Online) (01.11.2024)
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Journal Article