Sales force technology usage—reasons, barriers, and support: An exploratory investigation
Buehrer, Richard E., Senecal, Sylvain, Bolman Pullins, Ellen
Published in Industrial marketing management (01.05.2005)
Published in Industrial marketing management (01.05.2005)
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Journal Article
Designing Loyalty-Building Programs for Packaged Goods Brands
Roehm, Michelle L., Pullins, Ellen Bolman, Roehm, Harper A.
Published in Journal of marketing research (01.05.2002)
Published in Journal of marketing research (01.05.2002)
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Journal Article
The impact of purchase situation on salesperson communication behaviors in business markets
Reid, David A, Pullins, Ellen Bolman, Plank, Richard E
Published in Industrial marketing management (01.04.2002)
Published in Industrial marketing management (01.04.2002)
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Journal Article