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Fast tracking: Making a friend of metrics
by
Burdick, Jeff
Published in
Public relations tactics
(01.01.2008)
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Starting a social media group
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Celsi, Claire
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Public relations tactics
(01.01.2008)
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Word(s) to the wise for 2008: Brushing up on new phrases and those oldies but goodies
by
Priest, Joseph
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Public relations tactics
(01.01.2008)
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PR portfolios: Putting your best work forward
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Walton, Susan Balcom
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Public relations tactics
(01.01.2008)
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What's in your inbox?: Maximizing efficiency in an overloaded world
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Papinchak, Kelly
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Public relations tactics
(01.01.2008)
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Letting customers speak for your value: Case studies provide media coverage cachet
by
Wolfe, Catherine M
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Public relations tactics
(01.12.2007)
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"I was sure our house was gone": PRSA members discuss their experiences during the Southern California wildfires
by
Battenberg, Erik
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Public relations tactics
(01.12.2007)
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Public relations and internal auditing: Working together for a common goal
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McCallum, Scott
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Public relations tactics
(01.12.2007)
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Intercultural communication: A key aspect of international media preparation
by
Molleda, Juan-Carlos
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Pelfrey, Deanna K W
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Public relations tactics
(01.12.2007)
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As the newsroom shrinks: Developing a reputation as a credible and reliable source of information
by
Stewart, Joan
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Public relations tactics
(01.12.2007)
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Mounting a public education campaign: The challenges for PR professionals
by
Burdick, Jeff
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Public relations tactics
(01.12.2007)
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Sorry! An apology as a strategic PR tool
by
Guiniven, John
Published in
Public relations tactics
(01.12.2007)
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Insight into tech product launch success: Hype versus reality
by
Ryan, Shelli
Published in
Public relations tactics
(01.11.2007)
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The need for speed: Corporate reputation management at Web speed
by
Byrum, Reed Bolton
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Public relations tactics
(01.11.2007)
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Embrace a new role: PR professionals - natural social networkers
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Celsi, Claire
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Public relations tactics
(01.11.2007)
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Balance in the blogosphere: Managing responsiveness and responsibility
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Walton, Susan Balcom
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Public relations tactics
(01.11.2007)
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Addressing common concerns: The social media release defined
by
Dyer, Paul
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Public relations tactics
(01.11.2007)
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Gaining experience: The road map to internship (and entry-level) success
by
Brown, Lorra M
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Public relations tactics
(01.10.2007)
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Turning 40: Celebrating the creation of PRSSA
by
McShane, Ryan Casey
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Public relations tactics
(01.10.2007)
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A new jewel for Rupert Murdoch's crown: Will he fix what isn't broken at The Wall Street Journal?
by
Cobb, Chris
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Public relations tactics
(01.10.2007)
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