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"Pringle, Hamish"
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"Pringle, Hamish"
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How marketers can use celebrities to sell more effectively
by
Pringle
,
Hamish
,
Binet, Les
Published in
Journal of consumer behaviour
(01.03.2005)
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PRIVATE VIEW CONSULTANT
by
Pringle
,
Hamish
Published in
Campaign
(13.04.2012)
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Trade Publication Article
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Goodbye Belgrave Square: Pringte's farewell to the IPA
by
Pringle
,
Hamish
Published in
Campaign
(01.07.2011)
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Trade Publication Article
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SURVIVAL TACTICS: Become immortal
by
Pringle
,
Hamish
Published in
Brand Strategy
(23.02.2009)
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The Road Ahead
by
Pringle
,
Hamish
Published in
Marketing
(09.05.2005)
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SETTING THE RIGHT BUSINESS GOALS FOR ULTIMATE SUCCESS
by
Pringle
,
Hamish
,
Field, Peter
Published in
Advertising Age
(04.05.2009)
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WHY CUSTOMER LOYALTY ISN'T AS VALUABLE AS YOU THINK
by
Pringle
,
Hamish
,
Field, Peter
Published in
Advertising Age
(23.03.2009)
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Hamish Pringle
by
Pringle
,
Hamish
Published in
Campaign
(28.03.2003)
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Trade Publication Article
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WHY EMOTIONAL MESSAGES BEAT RATIONAL ONES
by
Pringle
,
Hamish
,
Field, Peter
Published in
Advertising Age
(02.03.2009)
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THE POWER OF CELEBRITY
by
Henry, Julian
,
Pringle
,
Hamish
Published in
PR Week
(30.04.2004)
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Let us be clear how advertising does create brand value: LONDON 1ST EDITION
by
Pringle
,
Hamish
Published in
The Financial times (London ed.)
(01.08.2005)
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Celebrity is the new glue Famous faces have a crucial role in holding together ad campaigns that stretch across several different media: SURVEYS EDITION
by
Pringle
,
Hamish
Published in
The Financial times (London ed.)
(13.04.2004)
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Celebrity is the new glue
by
Pringle
,
Hamish
Published in
ft.com
(12.04.2004)
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Celebrity is enough: SURVEYS EDITION
by
Pringle
,
Hamish
Published in
The Financial times (London ed.)
(16.12.2003)
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Media: The old ones are the best: Hamish Pringle on how innovations such as a new nozzle can help to keep your brand alive
by
Pringle
,
Hamish
Published in
The Guardian (London)
(21.10.2002)
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Pringle and Marshal's new book
by
Pringle
,
Hamish
Published in
Campaign
(02.12.2011)
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Book Review
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Retail has ruined Christmas
by
Pringle
,
Hamish
Published in
Marketing (London)
(26.01.2005)
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Jaguar has lost a Grand Prix champ
by
Pringle
,
Hamish
Published in
Marketing week
(11.11.2004)
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Star gazing
by
Pringle
,
Hamish
Published in
Creative Review
(01.08.2004)
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Making the case for client briefing
by
Pringle
,
Hamish
Published in
Marketing week
(26.02.2004)
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