by Chen, Gang, Mao, Luke L., Pifer, Nathan David, Zhang, James J.
Published in Asia Pacific journal of marketing and logistics (30.06.2021)

by Zhou, Liangjun, Wang, Jerred Junqi, Chen, Xiaoying, Cianfrone, Beth, Pifer, Nathan David
Published in International journal of sports marketing & sponsorship (03.02.2020)

by Wang, Yan, Zhang, James J, Pifer, Nathan David, Kim, Minkil
Published in International journal of sports marketing & sponsorship (08.05.2018)

by Zhou, Liangjun, Wang, Jerred Junqi, Chen, Xiaoying, Cianfrone, Beth, Pifer, Nathan David
Published in International journal of sports marketing & sponsorship (22.01.2020)

by Wang, Jerred Junqi, Pifer, N. David, Scremin, Glaucio, Zhang, James J
Published in Sport marketing quarterly (01.06.2020)

by Gong, Bo, Pifer, Nathan David, Wang, Jerry Junqi, Kim, Minhong, Kim, Minkil, Qian, Tyreal Yizhou, Zhang, James J.
Published in Social behavior and personality (01.11.2015)

by Baker III, Thomas Alexander, Liu, Xindan, T. Brison, Natasha, Pifer, Nathan David
Published in International journal of sports marketing & sponsorship (06.02.2017)

by Baker III, Thomas Alexander, Liu, Xindan, T. Brison, Natasha, Pifer, Nathan David
Published in International journal of sports marketing & sponsorship (01.01.2017)

by Pifer, Nathan David
Year of Publication 01.01.2012