SEGMENTING ONLINE SHOPPERS: A STUDY OF CONSUMERS' WEB PORTAL SELECTION MOTIVATIONS FOR E-SHOPPING
Prashar, Sanjeev, Vijay, T Sai, Parsad, Chandan
Published in Asian Academy of Management journal (01.01.2016)
Get full text
Published in Asian Academy of Management journal (01.01.2016)
Journal Article
An Empirical Examination of the Influence of Information and Source Characteristics on Consumers’ Adoption of Online Reviews
Vijay, T Sai, Prashar, Sanjeev, Parsad, Chandan, Kumar, Mukesh
Published in Pacific Asia journal of the Association for Information Systems (01.04.2017)
Published in Pacific Asia journal of the Association for Information Systems (01.04.2017)
Get full text
Journal Article
Predicting Shoppers' Continuous Buying Intention Using Mobile Apps
Prashar, Sanjeev, Gupta, Priyanka, Parsad, Chandan, Vijay, T Sai
Published in International journal of strategic decision sciences (01.07.2018)
Published in International journal of strategic decision sciences (01.07.2018)
Get full text
Journal Article
Impulsive buying structure in retailing: An interpretive Structural modeling approach
Prashar, Sanjeev, Parsad, Chandan, Tata, Sai Vijay, Sahay, Vinita
Published in Journal of marketing analytics (01.12.2015)
Published in Journal of marketing analytics (01.12.2015)
Get full text
Journal Article
Antecedents to Online Shopping: Factors Influencing the Selection of Web Portal
Prashar, Sanjeev, Vijay, T Sai, Parsad, Chandan
Published in International journal of e-business research (01.01.2015)
Published in International journal of e-business research (01.01.2015)
Get full text
Journal Article