Search Results - "Park, Geebum" :: K.UTB vyhledávací portál | TBU Library Retrieval Portal

Customer emotions and their triggers in luxury retail: Understanding the effects of customer emotions before and after entering a luxury shop

Customer emotions and their triggers in luxury retail: Understanding the effects of customer emotions before and after entering a luxury shop

by Kim, Sooyun, Park, Geebum, Lee, Yeonjoo, Choi, Sunmee
Published in Journal of business research (01.12.2016)

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Journal Article

Configurations of cognitive and affective responses forming customer attitudes toward a luxury brand

by Kim, Sooyun, Choi, Sunmee, Park, Geebum, Lee, Yeonjoo
Published in Journal of global scholars of marketing science (02.10.2021)

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Journal Article