Driving growth of Mwallets in emerging markets: a retailer’s perspective
Kumar, V., Nim, Nandini, Sharma, Amalesh
Published in Journal of the Academy of Marketing Science (01.07.2019)
Published in Journal of the Academy of Marketing Science (01.07.2019)
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Journal Article
Correction to: Driving growth of Mwallets in emerging markets: a retailer’s perspective
Kumar, V., Nim, Nandini, Sharma, Amalesh
Published in Journal of the Academy of Marketing Science (01.07.2019)
Published in Journal of the Academy of Marketing Science (01.07.2019)
Get full text
Journal Article