Search Results - "Nijssen, Edwin" :: K.UTB vyhledávací portál

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Studying the antecedents and outcome of social media use by salespeople using a MOA framework

by Guenzi, Paolo, Nijssen, Edwin J.
Published in Industrial marketing management (01.10.2020)

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The impact of digital transformation on salespeople: an empirical investigation using the JD-R model

by Guenzi, Paolo, Nijssen, Edwin J.
Published in The Journal of personal selling & sales management (03.04.2021)

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The relationship between digital solution selling and value-based selling: a motivation-opportunity-ability (MOA) perspective

by Guenzi, Paolo, Nijssen, Edwin J.
Published in European journal of marketing (13.02.2023)

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A systematic review of industry-level applications of technology roadmapping: Evaluation and design propositions for roadmapping practitioners

by Chakraborty, Swagata, Nijssen, Edwin J., Valkenburg, Rianne
Published in Technological forecasting & social change (01.06.2022)

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In search of digital solution sellers: the role of non-monetary motivation and empowering leadership behaviors

by Guenzi, Paolo, Nijssen, Edwin J.
Published in The Journal of personal selling & sales management (02.07.2024)

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How marketers influence product platform decisions: A configurational approach

by Nijssen, Edwin J., van Bommel, Ties
Published in The Journal of product innovation management (01.05.2024)

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Brand advocacy in the frontline: how does it affect customer satisfaction?

by Schepers, Jeroen, Nijssen, Edwin J
Published in International journal of service industry management (16.03.2018)

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How young companies can effectively manage their slack resources over time to ensure sales growth: the contingent role of value-based selling

by de Jong, Ad, Zacharias, Nicolas A, Nijssen, Edwin J
Published in Journal of the Academy of Marketing Science (01.03.2021)

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Why Salespeople Avoid Big-Whale Sales Opportunities

by Xu, Juan, van der Borgh, Michel, Nijssen, Edwin J., Lam, Son K.
Published in Journal of marketing (01.09.2022)

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Beyond the water cooler: using socialization to understand use and impact of networking services on collaboration in a business incubator

by Nijssen, Edwin J., van der Borgh, Michel
Published in R & D management (01.06.2017)

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Balancing modularity and solution space freedom: effects on organisational learning and sustainable innovation

by Vos, Maren A., Raassens, Néomie, van der Borgh, Michel, Nijssen, Edwin J.
Published in International journal of production research (18.10.2018)

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Exploring CRM effectiveness: an institutional theory perspective

by Hillebrand, Bas, Nijholt, Jurriaan J., Nijssen, Edwin J.
Published in Journal of the Academy of Marketing Science (01.08.2011)

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Effective configurations of value creation and capture capabilities: Extending Treacy and Wiersema's value disciplines

by Zacharias, Nicolas A., Nijssen, Edwin J., Stock, Ruth Maria
Published in Journal of business research (01.10.2016)

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Alternative Mechanisms Guiding Salespersons’ Ambidextrous Product Selling

by Borgh, Michel, Jong, Ad, Nijssen, Edwin J.
Published in British journal of management (01.04.2017)

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Consumer World-Mindedness and Attitudes Toward Product Positioning in Advertising: An Examination of Global Versus Foreign Versus Local Positioning

by Nijssen, Edwin J., Douglas, Susan P.
Published in Journal of international marketing (East Lansing, Mich.) (01.01.2011)

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Some agents are more similar than others: customer orientation of frontline robots and employees

by Leiño Calleja, David, Schepers, Jeroen, Nijssen, Edwin J.
Published in International journal of service industry management (2023)

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How important is alignment of social media use and R&D–Marketing cooperation for innovation success?

by Nijssen, Edwin J., Ordanini, Andrea
Published in Journal of business research (01.08.2020)

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Balancing Frontliners’ Customer- and Coworker-Directed Behaviors When Serving Business Customers

by van der Borgh, Michel, de Jong, Ad, Nijssen, Edwin J.
Published in Journal of service research : JSR (01.08.2019)

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Innovation in the frontline: Exploring the relationship between role conflict, ideas for improvement, and employee service performance

by Schepers, Jeroen J.L., Nijssen, Edwin J., van der Heijden, Gielis A.H.
Published in International journal of research in marketing (01.12.2016)

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Why did they do it? How customers’ self-service technology introduction attributions affect the customer-provider relationship

by Nijssen, Edwin J, Schepers, Jeroen J. L, Belanche, Daniel
Published in International journal of service industry management (20.06.2016)

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