Effect of Social Media Influencer, Brand Awareness and Perceived Quality towards Brand Image of Shopping Platforms in China
Hoo, Wong Chee, Cheng, Aw Yoke, Qian, Xu, Mubaarique, Abdul Rahman, Yahaya, Yuhanim Hani
Published in 2024 IEEE 14th Symposium on Computer Applications & Industrial Electronics (ISCAIE) (24.05.2024)
Published in 2024 IEEE 14th Symposium on Computer Applications & Industrial Electronics (ISCAIE) (24.05.2024)
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Conference Proceeding
Factors Influencing the Adoption of E-Wallet among the General Public in Malaysia
Hoo, Wong Chee, Yee, Yip Foon, Ah Chan, Ah Huai, Mubaarique, Abdul Rahman, Shina, Aishath, Khan, Muhammed Shahzeb
Published in International journal of academic research in business and social sciences (20.07.2023)
Published in International journal of academic research in business and social sciences (20.07.2023)
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Journal Article