A signaling theory approach to relationship recovery
Kharouf, Husni, Lund, Donald J, Krallman, Alexandra, Pullig, Chris
Published in European journal of marketing (02.09.2020)
Published in European journal of marketing (02.09.2020)
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Journal Article
The Role of Marketing Channels in Supply Chain Management
Kozlenkova, Irina V., Hult, G. Tomas M., Lund, Donald J., Mena, Jeannette A., Kekec, Pinar
Published in Journal of retailing (01.12.2015)
Published in Journal of retailing (01.12.2015)
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Journal Article
Building trust by signaling trustworthiness in service retail
Kharouf, Husni, Lund, Donald J, Sekhon, Harjit Singh
Published in The Journal of services marketing (05.08.2014)
Published in The Journal of services marketing (05.08.2014)
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Journal Article
Service gifts, collective social connection and reciprocity
Tang, Yihui (Elina), Hinsch, Christian, Lund, Donald J, Kharouf, Husni
Published in European journal of marketing (05.11.2020)
Published in European journal of marketing (05.11.2020)
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Journal Article
The direct and interactive effects of retail community engagement
Lund, Donald J, Hansen, John D, Robicheaux, Robert A, Cid Oreja, Clara
Published in European journal of marketing (23.11.2021)
Published in European journal of marketing (23.11.2021)
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Journal Article