An examination of the status and evolution of country image research
Lu, Irene R.R., Heslop, Louise A., Thomas, D. Roland, Kwan, Ernest
Published in International marketing review (01.01.2016)
Published in International marketing review (01.01.2016)
Get full text
Journal Article
Modeling country image effects through an international crisis
Heslop, Louise A, Lu, Irene R.R, Cray, David
Published in International marketing review (18.07.2008)
Published in International marketing review (18.07.2008)
Get full text
Journal Article
Embedding IRT in Structural Equation Models: A Comparison With Regression Based on IRT Scores
Lu, Irene R. R., Thomas, D. Roland, Zumbo, Bruno D.
Published in Structural equation modeling (01.04.2005)
Published in Structural equation modeling (01.04.2005)
Get full text
Journal Article
Australian consumers' attitudes toward France a decade after nuclear testing: evidence of forgiveness
Heslop, Louise A., Lu, Irene R. R., Cray, David
Published in Journal of consumer behaviour (01.07.2009)
Published in Journal of consumer behaviour (01.07.2009)
Get full text
Journal Article