by Ang, Swee Hoon, Lee, Yih Hwai, Leong, Siew Meng
Published in Journal of the Academy of Marketing Science (01.06.2007)

by Jung, Kwon, Ang, Swee Hoon, Leong, Siew Meng, Tan, Soo Jiuan, Pornpitakpan, Chanthika, Kau, Ah Keng
Published in Journal of cross-cultural psychology (01.11.2002)

by Hoon Ang, Swee, Jung, Kwon, Keng Kau, Ah, Meng Leong, Siew, Pornpitakpan, Chanthika, Jiuan Tan, Soo
Published in The Journal of consumer marketing (01.05.2004)

by Leong, Siew Meng, Cote, Joseph A., Ang, Swee Hoon, Tan, Soo Jiuan, Jung, Kwon, Kau, Ah Keng, Pornpitakpan, Chanthika
Published in Journal of international business studies (01.09.2008)

by Ang, Swee Hoon, Lai, Wai Kit, Leong, Siew Meng
Published in Psychology & marketing (01.11.2014)

by van der Lans, Ralf, Cote, Joseph A, Cole, Catherine A, Leong, Siew Meng, Smidts, Ale, Henderson, Pamela W, Bluemelhuber, Christian, Bottomley, Paul A, Doyle, John R, Fedorikhin, Alexander, Moorthy, Janakiraman, Ramaseshan, B, Schmitt, Bernd H
Published in Marketing science (Providence, R.I.) (01.09.2009)

by Ang, Swee Hoon, Leong, Siew Meng, Lee, Yih Hwai, Lou, Seng Lee
Published in Journal of marketing communications (04.05.2014)

by Singh, Kulwant, Ang, Siah Hwee, Leong, Siew Meng
Published in Journal of management (01.08.2003)

by Henderson, Pamela W, Cote, Joseph A, Leong, Siew Meng, Schmitt, Bernd
Published in International journal of research in marketing (01.12.2003)

by Kum, Doreen, Bergkvist, Lars, Lee, Yih Hwai, Leong, Siew Meng
Published in Journal of marketing management (01.10.2012)

by Ang, Swee Hoon, Leong, Siew Meng
Published in Journal of business ethics (01.11.2000)

by Lim, Elison Ai Ching, Ang, Swee Hoon, Lee, Yih Hwai, Leong, Siew Meng
Published in Journal of pragmatics (01.09.2009)

by Ang, Swee Hoon, Leong, Siew Meng, Kotler, Philip
Published in Long range planning (01.02.2000)

by Leong, Siew Meng, Tan, Hwee Hoon, Loh, Marissa Shen-Yi
Published in Journal of business ethics (01.01.2004)

by Leong, Siew Meng
Published in Psychology & marketing (01.09.2000)

by Leong, Siew Meng, Tan, Chin Tiong
Published in Journal of international business studies (01.09.1993)

by Leong, Siew Meng
Published in Journal of marketing (01.10.1985)

by Meng Leong, Siew
Published in The Journal of consumer marketing (01.10.1997)

by Leong, Siew Meng
Published in Journal of consumer psychology (1993)

by Teo, Chung-Piaw, Leong, Siew Meng
Published in SIAM review (01.12.2002)