How social presence drives commitment and loyalty with online brand communities? the role of social commerce trust
Nadeem, Waqar, Khani, Amir H., Schultz, Carsten D., Adam, Nawal Abdalla, Attar, Razaz Waheeb, Hajli, Nick
Published in Journal of retailing and consumer services (01.07.2020)
Published in Journal of retailing and consumer services (01.07.2020)
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