by Jia, He (Michael), Huang, Yunhui, Zhang, Qiang, Shi, Zhengyu, Zhang, Ke
Published in The Journal of consumer research (01.04.2024)

by Eisingerich, Andreas B., Chun, HaeEun Helen, Liu, Yeyi, Jia, He (Michael), Bell, Simon J.
Published in Journal of consumer psychology (01.01.2015)

by Jia, He (Michael), Yang, Sha, Lu, Xianghua, Park, C. Whan
Published in Journal of marketing (01.07.2018)

by Jia, He (Michael), Wang, Yonggui, Ge, Lin, Shi, Guicheng, Yao, Shanji
Published in Psychology & marketing (01.04.2012)

by Wang, Yonggui, Kandampully, Jay, Jia, He (Michael)
Published in Journal of service management (01.01.2013)

by Wang, Yonggui, Kandampully, Jay, Jia, He (Michael)
Published in International journal of service industry management (08.03.2013)

by Jia, He (Michael), Wang, Yonggui, Tian, Qinghong, Fan, Di
Published in Journal of cleaner production (20.10.2022)

by Gao, Huachao, Jia, He (Michael), Guo, Bingxuan
Published in Journal of marketing research (01.08.2024)

by Choi, Kang Jun, Jia, He Michael, Lee, Jae Young, Kim, B. Kyu, Kim, Keunwoo
Published in Journal of business research (01.01.2022)

by Jia, He (Michael), Kim, B. Kyu, Ge, Lin
Published in Journal of marketing (01.09.2020)

by Bao, Ying, Yao, Alex, Jia, He (Michael), Gong, Chen
Published in Advances in Consumer Research (01.01.2022)

by Jia, He (Michael), Kim, B Kyu, Ge, Lin
Published in Advances in Consumer Research (01.01.2020)

by Wang, Xue (Phyllis), Jia, He (Michael), Kim, Sara
Published in Advances in Consumer Research (01.01.2019)

by Jia, He (Michael), Park, C. Whan, Pol, Gratiana
Published in The Psychology of Design (2016)