Effective Online Engagement Strategies Through Gamification: A Systematic Literature Review and a Future Research Agenda
Jayawardena, Nirma Sadamali, Ross, Mitchell, Quach, Sara, Behl, Abhishek, Gupta, Manish, Lang, Le Dang
Published in Journal of global information management (01.01.2022)
Published in Journal of global information management (01.01.2022)
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Journal Article
Gamification and neuromarketing: A unified approach for improving user experience
Behl, Abhishek, Jayawardena, Nirma, Shankar, Amit, Gupta, Manish, Lang, Le Dang
Published in Journal of consumer behaviour (01.01.2024)
Published in Journal of consumer behaviour (01.01.2024)
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Journal Article
What is the impact of knowledge hiding behavior on subjective career success? The role of career barriers for finance professionals in modifying their career prospects
Chavali, Kavita, Mavuri, Sudha, Jayawardena, Nirma, Gupta, Manish
Published in International studies of management & organization (02.01.2024)
Published in International studies of management & organization (02.01.2024)
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Journal Article
Promoting SMEs in Pacific Island Countries Through Effective Marketing Strategies: A Systematic Literature Review and a Future Research Agenda
Sharma, Parmendra, Jayawardena, Nirma Sadamali, Boe, Jack, Rohoia, Angeline
Published in Journal of electronic commerce in organizations (01.01.2022)
Published in Journal of electronic commerce in organizations (01.01.2022)
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Journal Article
Exploring the Challenges in Developing and Managing Digital Agility Among Sri Lankan Family Business Owners During the Economic Crisis Situation
Gupta, Manish, Dewasiri, Narayanage Jayantha, Jayawardena, Nirma Sadamali, Chavali, Kavita, Perera, Charitha Harshani, Koswatte, Isuru, Pereira, Vijay, Mardani, Abbas
Published in Journal of global information management (2023)
Published in Journal of global information management (2023)
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Journal Article
Two Decades of Research on Consumer Behaviour and Analytics: Reviewing the Past to Prepare for the Future
Ross, Mitchell, Quach, Sara, Nigam, Achint, Pereira, Vijay, Jayawardena, Nirma Sadamali, Behl, Abhishek, Thaichon, Park, Le, Thanh Tiep
Published in Journal of global information management (01.01.2022)
Published in Journal of global information management (01.01.2022)
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Journal Article
Identifying the influence of obsolescence risk and health beliefs in fitness wearable healthcare technology
Rana, Avinash, Soodan, Vishal, Kumar, Ashwani, Jayawardena, Nirma Sadamali, Thaichon, Park, Gupta, Kamal, Rana, Nripendra P.
Published in Journal of global scholars of marketing science (02.07.2024)
Published in Journal of global scholars of marketing science (02.07.2024)
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Journal Article
Gamification and gigification: A multidimensional theoretical approach
Behl, Abhishek, Jayawardena, Nirma, Ishizaka, Alessio, Gupta, Manish, Shankar, Amit
Published in Journal of business research (01.02.2022)
Published in Journal of business research (01.02.2022)
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Journal Article
Gamification and e-learning for young learners: A systematic literature review, bibliometric analysis, and future research agenda
Behl, Abhishek, Jayawardena, Nirma, Pereira, Vijay, Islam, Nazrul, Giudice, Manlio Del, Choudrie, Jyoti
Published in Technological forecasting & social change (01.03.2022)
Published in Technological forecasting & social change (01.03.2022)
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Journal Article
Adverse effects of using gamification elements in online communities: a scoping review
Jayawardena, Nirma Sadamali, Behl, Aastha
Published in Information systems and e-business management (08.03.2023)
Published in Information systems and e-business management (08.03.2023)
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Journal Article
The role played by relational turbulence in managing agency problems among value chain partners in the sharing economy: A review of the antecedents, benefits, risks, and boundary conditions
Behl, Abhishek, Jayawardena, Nirma, Pereira, Vijay, Tarba, Shlomo, Bamel, Umesh
Published in Industrial marketing management (01.11.2022)
Published in Industrial marketing management (01.11.2022)
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Journal Article
Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms: A mixed method approach
Behl, Abhishek, Jayawardena, Nirma, Nigam, Achint, Pereira, Vijay, Shankar, Amit, Jebarajakirthy, Charles
Published in Journal of business research (01.03.2023)
Published in Journal of business research (01.03.2023)
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Journal Article