The effects of technology innovation and network presence on Otaku identity
Ho, Tzu-Ya, Tsai, Hsien-Tang, Lin, Pao-Hui
Published in Technological forecasting & social change (01.07.2019)
Published in Technological forecasting & social change (01.07.2019)
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Journal Article
Building brand engagement in metaverse commerce: The role of branded non-fungible tokens (BNFTs)
Lee, Crystal T., Ho, Tzu-Ya, Xie, Hong-Hao
Published in Electronic commerce research and applications (01.03.2023)
Published in Electronic commerce research and applications (01.03.2023)
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Journal Article