by Bellizzi, Joseph A., Hite, Robert E.
Published in Psychology & marketing (01.09.1992)

by McIntyre, Faye S., Hite, Robert E., Rickard, Mary Kay
Published in Journal of marketing education (01.08.2003)

by Fraser, Cynthia, Hite, Robert E.
Published in Journal of business research (01.05.1990)

by Hite, Robert E., Fraser, Cynthia
Published in Journal of business research (01.12.1990)

by Fraser, Cynthia, Hite, Robert E.
Published in International marketing review (01.05.1990)

by Hite, Robert E., Bellizzi, Joseph A., Fraser, Cynthia
Published in Journal of business ethics (01.10.1988)

by Fraser, Cynthia, Hite, Robert E.
Published in Journal of marketing (01.10.1988)

by Hite, Robert E., Fraser, Cynthia
Published in Journal of marketing (01.07.1988)

by Lumpkin, James R., Hite, Robert E.
Published in Journal of business research (01.06.1988)

by Hite, Robert E, Kiser, Edward
Published in Journal of the Academy of Marketing Science (01.01.1985)

by Bellizzi, Joseph A., Hite, Robert E.
Published in Journal of marketing (01.04.1989)

by Hite, Robert E., Bellizzi, Joseph A.
Published in Industrial marketing management (01.11.1987)

by Bellizzi, Joseph A., Hite, Robert E.
Published in Journal of business research (01.02.1986)

by Hite, Robert E., Bellizzi, Joseph A.
Published in Industrial marketing management (01.08.1986)

by Bellizzi, Joseph A., Hite, Robert E.
Published in Industrial marketing management (01.05.1986)

by McIntyre, Faye S., Webb, Deborah J., Hite, Robert E.
Published in Marketing education review (01.03.2005)

by Hite, Robert E, Yearwood, Alisa
Published in College and university (2001)

by Hite, Robert E, Yearwood, Alisa
Published in College and university (01.01.2001)

by Bellizzi, Joseph A., Hite, Robert E.
Published in Journal of marketing (01.04.1989)

by Hite, Robert E., McIntyre, Faye S., Lynch, Daniel F.
Published in Marketing education review (01.03.2001)