Unlocking the power of social media marketing: Investigating the role of posting, interaction, and monitoring capabilities in building brand equity
Laradi, Sofiane, Berber, Noureddine, Rehman, Hafiz Mudassir, Hossain, Md Billal, Hiew, Lee-Chea, Illés, Csaba Bálint
Published in Cogent business & management (11.12.2023)
Published in Cogent business & management (11.12.2023)
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