Experimental Research Methods in Consumer Psychology
Kardes, Frank R., Herr, Paul M.
Published in Handbook of Research Methods in Consumer Psychology (2019)
Published in Handbook of Research Methods in Consumer Psychology (2019)
Get full text
Book Chapter
Response Latency Methodology in Consumer Psychology
Kardes, Frank R., Escoe, Brianna, Wu, Ruomeng
Published in Handbook of Research Methods in Consumer Psychology (2019)
Published in Handbook of Research Methods in Consumer Psychology (2019)
Get full text
Book Chapter
Meta-Analysis
McShane, Blakeley B., Böckenholt, Ulf
Published in Handbook of Research Methods in Consumer Psychology (2019)
Published in Handbook of Research Methods in Consumer Psychology (2019)
Get full text
Book Chapter
Methods of Public Influence
Clarkson, Joshua J., Beck, Joshua T., Otto, Ashley S., Dugan, Riley G.
Published in Handbook of Research Methods in Consumer Psychology (2019)
Published in Handbook of Research Methods in Consumer Psychology (2019)
Get full text
Book Chapter
Digital and Social Media Research
Chen, Zoey, Stephen, Andrew T.
Published in Handbook of Research Methods in Consumer Psychology (2019)
Published in Handbook of Research Methods in Consumer Psychology (2019)
Get full text
Book Chapter