Living wage in the framework of corporate social responsibility: Analyzing its impact on consumer response
Guerrero Medina, Carlos, Martínez‐Fiestas, Myriam, Viedma‐del‐Jesus, Maria I., Alzamora Ruiz, Jessica
Published in Corporate social-responsibility and environmental management (01.09.2020)
Published in Corporate social-responsibility and environmental management (01.09.2020)
Get full text
Journal Article
The processing of price during purchase decision making: Are there neural differences among prosocial and non-prosocial consumers?
Medina, Carlos Alberto Guerrero, Martinez-Fiestas, Myriam, Viedma-del-Jesús, María I., Casado Aranda, Luis Alberto
Published in Journal of cleaner production (20.10.2020)
Published in Journal of cleaner production (20.10.2020)
Get full text
Journal Article
Influence of non-economic factors in the use of personal care products: the case of male Peruvian consumer
Regalado Pezúa, O., Otto, Guerrero Medina, C.A., Carlos Alberto, Alzamora Ruiz, J.N., Jessica Noelia, Briceño Morales, J., Jaime
Published in Revista Universidad y Empresa (01.07.2016)
Published in Revista Universidad y Empresa (01.07.2016)
Get full text
Journal Article
Is it an error to communicate CSR Strategies? Neural differences among consumers when processing CSR messages
Guerrero Medina, Carlos Alberto, Martínez-Fiestas, Myriam, Casado Aranda, Luis Alberto, Sánchez-Fernández, Juan
Published in Journal of business research (01.03.2021)
Published in Journal of business research (01.03.2021)
Get full text
Journal Article
NT-PROBNP as a screening tool for low-risk patent ductus arteriousus: a follow-up validation study
López-Blanco, Gloria, Oulego-Erroz, Ignacio, Pou-Blázquez, Álvaro, Medina-Guerrero, Carlos, Rodríguez-Blanco, Silvia, Alonso-Quintela, Paula, Pérez-Muñuzuri, Alejandro, Couce-Pico, Mari Luz
Published in European journal of pediatrics (01.12.2023)
Published in European journal of pediatrics (01.12.2023)
Get full text
Journal Article
Bases para la segmentación del mercado homosexual en la ciudad de Lima: Un enfoque para el sector de entretenimiento. Segmentation bases of the homosexual market in the city of Lima: an approach for the entertainment sector
Regalado Pezúa, Otto, Guerrero Medina, Carlos Alberto, Téllez Watson, Úrsula, Barrantes Suyoc, Cristina
Published in TEC Empresarial (16.11.2017)
Published in TEC Empresarial (16.11.2017)
Get full text
Journal Article
Una aplicación de la teoría del comportamiento planificado al segmento masculino latinoamericano de productos de cuidado personal
Regalado Pezúa, Otto, Guerrero Medina, Carlos Alberto, Montalvo Corzo, Raúl Francisco
Published in Revista Escuela de Administración de Negocios (27.11.2017)
Published in Revista Escuela de Administración de Negocios (27.11.2017)
Get full text
Journal Article
Influencia de factores no economicos en el uso de productos de cuidado personal: el caso del consumidor masculino peruano
Regalado PezÃfºa, Otto, Guerrero Medina, Carlos Alberto, Alzamora Ruiz, Jessica Noelia, BriceÃf±o Morales, Jaime
Published in Revista Universidad y Empresa (01.07.2016)
Get full text
Published in Revista Universidad y Empresa (01.07.2016)
Journal Article
Abordaje dietético terapéutico de niños con trastorno del espectro autista
Isla-Torres, Franco Cristhofer, Guerrero-Medina, Adán Carlos Daniel, Gutiérrez-Toribio, Sandro Luigui, Julián-Guevara, Kerly Katterin, León-Risco, Kevyn Bryce, Huamán-Saavedra, Juan Jorge
Published in Revista de la Facultad de Medicina Humana (01.10.2022)
Published in Revista de la Facultad de Medicina Humana (01.10.2022)
Get full text
Journal Article