Influence of incentive frames on offline-to-online interaction of outdoor advertising
Wei, Zhiyong, Dou, Wenyu, Jiang, Qingyun, Gu, Chenyan
Published in Journal of retailing and consumer services (01.01.2021)
Published in Journal of retailing and consumer services (01.01.2021)
Get full text
Journal Article
Exploring Consumer Acceptance of AI-Generated Advertisements: From the Perspectives of Perceived Eeriness and Perceived Intelligence
Gu, Chenyan, Jia, Shuyue, Lai, Jiaying, Chen, Ruli, Chang, Xinsiyu
Published in Journal of theoretical and applied electronic commerce research (03.09.2024)
Published in Journal of theoretical and applied electronic commerce research (03.09.2024)
Get full text
Journal Article
State of Health Estimation of Li-Ion Battery via Incremental Capacity Analysis and Internal Resistance Identification Based on Kolmogorov–Arnold Networks
Peng, Jun, Zhao, Xuan, Ma, Jian, Meng, Dean, Jia, Shuhai, Zhang, Kai, Gu, Chenyan, Ding, Wenhao
Published in Batteries (Basel) (04.09.2024)
Published in Batteries (Basel) (04.09.2024)
Get full text
Journal Article