The selection and organization of national accounts: a North American perspective
Boles, James, Johnston, Wesley, Gardner, Alston
Published in The Journal of business & industrial marketing (01.10.1999)
Published in The Journal of business & industrial marketing (01.10.1999)
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Journal Article
Closing sales with senior executives
Gardner, Alston, Bistritz, Stephen J, Klompmaker, Jay E
Published in Telemarketing & call center solutions (01.09.1997)
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Published in Telemarketing & call center solutions (01.09.1997)
Journal Article
Closing sales with senior executives
Gardner, Alston, Bistritz, Stephen J, Klompmaker, Jay E
Published in Customer inter@ction solutions (01.09.1997)
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Published in Customer inter@ction solutions (01.09.1997)
Journal Article
Selling to senior executives: Part 1
Gardner, Alston, Bistritz, Stephen J, Klompmaker, Jay E
Published in Marketing management (Chicago, Ill.) (01.07.1998)
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Published in Marketing management (Chicago, Ill.) (01.07.1998)
Magazine Article
Selling to senior executives: Part 2
Bistritz, Stephen J, Gardner, Alston, Klompmaker, Jay E
Published in Marketing management (Chicago, Ill.) (01.10.1998)
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Published in Marketing management (Chicago, Ill.) (01.10.1998)
Magazine Article