Pseudo-reviews: Conceptualization and consumer effects of a new online phenomenon
de Gregorio, Federico, Fox, Alexa K., Yoon, Hye Jin
Published in Computers in human behavior (01.01.2021)
Published in Computers in human behavior (01.01.2021)
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Journal Article
The Process Model of Stigmatized Loss: Identity-Threatened Experiences of Bereaved Mothers
Minton, Elizabeth A., Wang, Cindy Xin, Anthony, Carissa M., Fox, Alexa K.
Published in Qualitative health research (01.12.2023)
Published in Qualitative health research (01.12.2023)
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Journal Article
The face of contagion: consumer response to service failure depiction in online reviews
Fox, Alexa K, Deitz, George D, Royne, Marla B, Fox, Joseph D
Published in European journal of marketing (20.02.2018)
Published in European journal of marketing (20.02.2018)
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Journal Article
Sharenting in an evolving digital world: Increasing online connection and consumer vulnerability
Ong, L. Lin, Fox, Alexa K., Cook, Laurel Aynne, Bessant, Claire, Gan, Pingping, Hoy, Mariea Grubbs, Nottingham, Emma, Pereira, Beatriz, Steinberg, Stacey Barell
Published in The Journal of consumer affairs (01.10.2022)
Published in The Journal of consumer affairs (01.10.2022)
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Journal Article
Intercollegiate Social Media Education Ecosystem
Abney, Alexandra K., Cook, Laurel A., Fox, Alexa K., Stevens, Jennifer
Published in Journal of marketing education (01.12.2019)
Published in Journal of marketing education (01.12.2019)
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Journal Article
The Effectiveness of Benefit Type and Price Endings in Green Advertising
Royne, Marla B., Martinez, Jennifer, Oakley, Jared, Fox, Alexa K.
Published in Journal of advertising (01.12.2012)
Published in Journal of advertising (01.12.2012)
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Journal Article
The datafication of student information on X (Twitter)
Pritchard, Cody, Borchers, Conrad, Rosenberg, Joshua, M., Fox, Alexa K., Stegenga, Sondra M.
Published in Computers and education open (01.12.2024)
Published in Computers and education open (01.12.2024)
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Journal Article
The Effects of Health Consciousness and Familiarity with DTCA on Perceptions of Dietary Supplements
ROYNE, MARLA B., FOX, ALEXA K., DEITZ, GEORGE D., GIBSON, TYLER
Published in The Journal of consumer affairs (22.09.2014)
Published in The Journal of consumer affairs (22.09.2014)
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Journal Article