Consumer-brand relationships in sport: brand personality and identification
Carlson, Brad D, Todd Donavan, D, Cumiskey, Kevin J
Published in International journal of retail & distribution management (27.03.2009)
Published in International journal of retail & distribution management (27.03.2009)
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Journal Article
The art of service recovery: fact or fiction?
Hocutt, Mary Ann, Bowers, Michael R, Todd Donavan, D
Published in The Journal of services marketing (01.04.2006)
Published in The Journal of services marketing (01.04.2006)
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Journal Article
Does Selective Sales Force Training Work?
Atefi, Yashar, Ahearne, Michael, Maxham, James G., Donavan, D. Todd, Carlson, Brad D.
Published in Journal of marketing research (01.10.2018)
Published in Journal of marketing research (01.10.2018)
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Journal Article
Identification and Aftermarket Personalization with Durable Goods
Donavan, D. Todd, Janda, Swinder, Maxham III, James G.
Published in Psychology & marketing (01.06.2015)
Published in Psychology & marketing (01.06.2015)
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Journal Article
Environmental influences in corporate brand identification and outcomes
Donavan, D. Todd, Janda, Swinder, Suh, Jaebeom
Published in The journal of brand management (01.09.2006)
Published in The journal of brand management (01.09.2006)
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Journal Article
Urban legends: diffusion processes and the exchange of resources
Todd Donavan, D., Mowen, John C., Chakraborty, Goutam
Published in The Journal of consumer marketing (01.11.2001)
Published in The Journal of consumer marketing (01.11.2001)
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Journal Article
Applying interactional psychology to salesforce management: a socialization illustration
Todd Donavan, D, Fang, Xiang, Bendapudi, Neeli, Singh, Surendra N
Published in Qualitative market research (01.06.2004)
Published in Qualitative market research (01.06.2004)
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Journal Article
A customer-focused approach to improve celebrity endorser effectiveness
Carlson, Brad D., Donavan, D. Todd, Deitz, George D., Bauer, Brittney C., Lala, Vishal
Published in Journal of business research (01.03.2020)
Published in Journal of business research (01.03.2020)
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Journal Article