Rational and irrational behavior of Slovak consumers in the private label market
Košičiarová, Ingrida, Kádeková, Zdenka, Kubicová, Ľubica, Predanocyová, Kristína, Rybanská, Jana, Džupina, Milan, Bulanda, Ivana
Published in Potravinarstvo (28.06.2020)
Published in Potravinarstvo (28.06.2020)
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Journal Article
Comparative Analysis of Private Labels—Private Labels from the Point of View of a Millennial Customer in Slovakia, Czech Republic and Hungary
Košičiarová, Ingrida, Kádeková, Zdenka, Džupina, Milan, Kubicová, Ľubica, Dvořák, Marek
Published in Sustainability (01.12.2020)
Published in Sustainability (01.12.2020)
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Journal Article
DIMENSIONS OF CSR IN ONLINE COMMUNICATION OF PHARMACEUTICAL COMPANIES: A COMPARATIVE STUDY: Džupina, M., Džupinova, Z. (2019). Dimensions of CSRE in Online Communication of Pharmaceutical Companies: A Comparative Study. International Journal of Entrepreneurial Knowledge, 6(2), 41-52. doi:10.12345-0009
Džupina, Milan, Džupinová, Zuzana
Published in International journal of entrepreneurial knowledge (31.12.2019)
Published in International journal of entrepreneurial knowledge (31.12.2019)
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Journal Article
DEVELOPMENT OF SUSTAINABLE CONSUMPTON THROUGH CONSUMER EDUCATION
Dzupina, Milan, Jankova, Gyorgyi
Published in Economic and Social Development: Book of Proceedings (27.04.2017)
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Published in Economic and Social Development: Book of Proceedings (27.04.2017)
Conference Proceeding
THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY (CSR) ON BRAND EQUITY
Dzupina, Milan, Koprda, Tomas, Veselei, Andrej
Published in Economic and Social Development: Book of Proceedings (13.12.2019)
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Published in Economic and Social Development: Book of Proceedings (13.12.2019)
Conference Proceeding
THE IMPACT OF BRANDING ON CONSUMER SATISFACTION IN MOBILE TELECOMUNICATIONS SERVICES
Dzupina, Milan, Schlosserova, Zuzana, Culikova, Michaela
Published in Economic and Social Development: Book of Proceedings (10.05.2019)
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Published in Economic and Social Development: Book of Proceedings (10.05.2019)
Conference Proceeding