Use of Micro-Influencers as a Creative Strategy in the SMEs of Mexico
Cervantes-Guzmán, Jovanna Nathalie
Published in International journal of online marketing (01.07.2020)
Published in International journal of online marketing (01.07.2020)
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Journal Article
Evolution of Entrepreneur Women From Traditional Companies to E-Business
Cervantes-Guzmán, Jovanna Nathalie
Published in International journal of business strategy and automation (01.04.2021)
Published in International journal of business strategy and automation (01.04.2021)
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Journal Article
Development of Entrepreneurship in Universities
Cervantes-Guzmán, Jovanna Nathalie
Published in International journal of e-entrepreneurship and innovation (01.07.2021)
Published in International journal of e-entrepreneurship and innovation (01.07.2021)
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Journal Article
Innovation Proposal in the E-Commerce of Exponential Handcrafted SMEs of Enterpreneur Women With the Interfaces of the Creative Economy
Cervantes-Guzmán, Jovanna Nathalie, Mejía-Trejo, Juan, Vázquez-Ávila, Guillermo
Published in International journal of e-entrepreneurship and innovation (01.01.2021)
Published in International journal of e-entrepreneurship and innovation (01.01.2021)
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Journal Article
Relación de la cultura organizacional entre México vs Estados Unidos
Cervantes-Guzmán, Jovanna Nathalie
Published in Revista Centroamericana de Administración Pública (03.06.2018)
Published in Revista Centroamericana de Administración Pública (03.06.2018)
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Journal Article
La Barranca del Rio Santiago como atractivo turístico y ecoturístico para la marca ciudad, Guadalajara Guadalajara, enfocado a un turismo nacional
Vargas-Hernández, José G., Cervantes-Guzmán, Jovanna Nathalie, García Guerra, Elba Lizbeth
Published in Revista interamericana de ambiente y turismo (01.12.2019)
Published in Revista interamericana de ambiente y turismo (01.12.2019)
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Journal Article
La Barranca del Rio Santiago como atractivo turístico y ecoturístico para la marca ciudad, Guadalajara Guadalajara, enfocado a un turismo nacional
Vargas-Hernández, José G., Cervantes-Guzmán, Jovanna Nathalie, García Guerra, Elba Lizbeth
Published in Revista interamericana de ambiente y turismo (01.12.2019)
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Published in Revista interamericana de ambiente y turismo (01.12.2019)
Journal Article
ANÁLISIS DEL COMPORTAMIENTO DEL CONSUMIDOR CON RELACIÓN AL COMERCIO ELECTRÓNICO DE COLONIA LAFAYETTE EN GUADALAJARA JALICO PARA LA IMPLEMENTACIÓN DE ESTE MÉTODO DE COMPRA EN PYMES DE LA COLONIA
Cervantes Guzmán, Jovanna Nathalie, G. Vargas-Hernández, José, Vázquez Ávila, Guillermo, Vargas Chew, Alejandra
Published in Revista de Empreendedorismo e Gestão de Micro e Pequenas Empresas (15.12.2018)
Published in Revista de Empreendedorismo e Gestão de Micro e Pequenas Empresas (15.12.2018)
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Journal Article
La Barranca del Rio Santiago as Tourist and Eco Touristic Attraction for the Brand Guadalajara Guadalajara, Focused on a National Tourism
Vargas-Hernández, José G, Cervantes-Guzman, Jovanna Nathalie
Published in International journal of tourism and hospitality management in the digital age (01.01.2020)
Published in International journal of tourism and hospitality management in the digital age (01.01.2020)
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Journal Article