Is CSR the panacea for SMEs? A study of socially responsible SMEs during economic crisis
Magrizos, Solon, Apospori, Eleni, Carrigan, Marylyn, Jones, Rosalind
Published in European management journal (01.04.2021)
Published in European management journal (01.04.2021)
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Journal Article
Sustainable Luxury Marketing: A Synthesis and Research Agenda
Athwal, Navdeep, Wells, Victoria K., Carrigan, Marylyn, Henninger, Claudia E.
Published in International journal of management reviews : IJMR (01.10.2019)
Published in International journal of management reviews : IJMR (01.10.2019)
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Journal Article
(Re)connecting the food chain: Entangling cattle, farmers and consumers in the sale of raw milk
Hamilton, Lindsay, Carrigan, Marylyn, Bellet, Camille
Published in The Sociological review (Keele) (01.09.2021)
Published in The Sociological review (Keele) (01.09.2021)
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Journal Article
Defying marketing sovereignty: voluntary simplicity at new consumption communities
Bekin, Caroline, Carrigan, Marylyn, Szmigin, Isabelle
Published in Qualitative market research (01.12.2005)
Published in Qualitative market research (01.12.2005)
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Journal Article
Green marketing orientation: Conceptualization, scale development and validation
Papadas, Karolos-Konstantinos, Avlonitis, George J., Carrigan, Marylyn
Published in Journal of business research (01.11.2017)
Published in Journal of business research (01.11.2017)
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Journal Article
Transitioning beyond single-use plastic drinks cups: an emergent social marketing case study in Scotland
Carrigan, Marylyn, Wells, Victoria, Mackay, Kerry
Published in European journal of marketing (12.11.2024)
Published in European journal of marketing (12.11.2024)
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Journal Article
Fostering Responsible Communities: A Community Social Marketing Approach to Sustainable Living
Carrigan, Marylyn, Moraes, Caroline, Leek, Sheena
Published in Journal of business ethics (01.05.2011)
Published in Journal of business ethics (01.05.2011)
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Journal Article