Mobile Shopping Through Applications: Understanding Application Possession and Mobile Purchase
Kim, Mingyung, Kim, Jeeyeon, Choi, Jeonghye, Trivedi, Minakshi
Published in Journal of interactive marketing (01.08.2017)
Published in Journal of interactive marketing (01.08.2017)
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Journal Article
Do Handwritten Notes Benefit Online Retailers? A Field Experiment
Kim, Sanghwa, Choi, Jeonghye, Kim, Seung Hyun
Published in Journal of interactive marketing (01.11.2022)
Published in Journal of interactive marketing (01.11.2022)
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Journal Article
Offline social interactions and online shopping demand: Does the degree of social interactions matter?
Kim, Jeeyeon, Kim, Mingyung, Choi, Jeonghye, Trivedi, Minakshi
Published in Journal of business research (01.06.2019)
Published in Journal of business research (01.06.2019)
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Journal Article
The Role of Design Innovation in Understanding Purchase Behavior of Augmented Products
Kim, Sang Jin, Kim, Kyung Hoon, Choi, Jeonghye
Published in Journal of business research (01.06.2019)
Published in Journal of business research (01.06.2019)
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Journal Article
Opening the OTC drug market: The effect of deregulation on retail pharmacy’s performance
Jo, Wooyong, Nam, Hyoryung, Choi, Jeonghye
Published in International journal of research in marketing (01.09.2022)
Published in International journal of research in marketing (01.09.2022)
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Journal Article
The effect of emotion in thumbnails and titles of video clips on pre-roll advertising effectiveness
Li, Yiling, Kim, Hye-jin, Do, Boram, Choi, Jeonghye
Published in Journal of business research (01.11.2022)
Published in Journal of business research (01.11.2022)
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Journal Article
Sentiment change and negative herding: Evidence from microblogging and news
Kim, Jikyung (Jeanne), Dong, Hang, Choi, Jeonghye, Chang, Sue Ryung
Published in Journal of business research (01.03.2022)
Published in Journal of business research (01.03.2022)
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Journal Article
Privacy concern and its consequences: A meta-analysis
Kim, Yeolib, Kim, Seung Hyun, Peterson, Robert A., Choi, Jeonghye
Published in Technological forecasting & social change (01.11.2023)
Published in Technological forecasting & social change (01.11.2023)
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Journal Article
From clicks to bricks: The impact of product launches in offline stores for digital retailers
Jiang, Yan, Kim, Jeeyeon, Choi, Jeonghye, Kang, Moon Young
Published in Journal of business research (01.11.2020)
Published in Journal of business research (01.11.2020)
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Journal Article
Social Interactions and Monetary Incentives in Driving Consumer Repeat Behavior
TOKER-YILDIZ, KAMER, TRIVEDI, MINAKSHI, CHOI, JEONGHYE, CHANG, SUE RYUNG
Published in Journal of marketing research (01.06.2017)
Published in Journal of marketing research (01.06.2017)
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Journal Article