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"Bougie, Roger"
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"Bougie, Roger"
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The influence of taboo level on emotional versus rational user-generated messages
by
Gebreselassie, Andinet Worku
,
Bougie
,
Roger
Published in
International review on public and nonprofit marketing
(05.07.2024)
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The Meaning and Effectiveness of Billboard Advertising in Least Developed Countries: The Case of Ethiopia
by
Gebreselassie, Andinet
,
Bougie
,
Roger
Published in
Journal of promotion management
(19.09.2019)
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Angry Customers don't Come Back, They Get Back: The Experience and Behavioral Implications of Anger and Dissatisfaction in Services
by
Bougie
,
Roger
,
Pieters, Rik
,
Zeelenberg, Marcel
Published in
Journal of the Academy of Marketing Science
(01.09.2003)
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Increasing the effectiveness of advertisements targeting social issues in least developed countries
by
Gebreselassie, Andinet Worku
,
Bougie
,
Roger
Published in
Journal of social marketing
(10.06.2019)
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Dutch veterinary graduates leaving practice: A mixed‐methods analysis of frequency and underlying reasons
by
Sonneveld, Danse
,
Goverts, Yvonne
,
Duijn, Chantal C. M. A.
,
Camps, Guido
,
Bougie
,
Roger
,
Mastenbroek, Nicole J. J. M.
Published in
Veterinary record
(01.02.2023)
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