Are relational ties always good for knowledge acquisition? Buyer–supplier exchanges in China
Zhou, Kevin Zheng, Zhang, Qiyuan, Sheng, Shibin, Xie, En, Bao, Yeqing
Published in Journal of operations management (01.03.2014)
Published in Journal of operations management (01.03.2014)
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Journal Article
Product intellectualization ecosystem: a framework through grounded theory and case analysis
Dong, Xiaosong, Cao, Wenli, Bao, Yeqing
Published in International journal of emerging markets (16.05.2022)
Published in International journal of emerging markets (16.05.2022)
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Journal Article
Do resource differences between manufacturers and suppliers help or hinder product innovation of manufacturers? The moderating role of trust and contracts
Bao, Yongchuan, Li, Yuan, Pang, Changwei, Bao, Yeqing, Yi, Xiang
Published in Industrial marketing management (01.07.2017)
Published in Industrial marketing management (01.07.2017)
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Journal Article
A cross-national study of intergenerational influence: US and PRC
Mandrik, Carter, Bao, Yeqing, Wang, Sijun
Published in The Journal of consumer marketing (01.01.2018)
Published in The Journal of consumer marketing (01.01.2018)
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Journal Article
Assessing quality perception of private labels: intransient cues and consumer characteristics
Bao, Yongchuan, Sheng, Shibin, Bao, Yeqing, Stewart, David
Published in The Journal of consumer marketing (13.09.2011)
Published in The Journal of consumer marketing (13.09.2011)
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Journal Article
Product difficulty incongruity and consumer evaluations of brand extensions
Bao, Yeqing, Sheng, Shibin, Nkwocha, Innocent
Published in Journal of retailing and consumer services (01.09.2010)
Published in Journal of retailing and consumer services (01.09.2010)
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Journal Article
Strategic consensus of market orientation: a transitional economy perspective
Bao, Yeqing, Fong, Eric, Landry, Timothy D., Zhou, Kevin Z.
Published in Journal of strategic marketing (07.06.2015)
Published in Journal of strategic marketing (07.06.2015)
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Journal Article
Building Brand Equity via Product Quality
Herrmann, Andreas, Huber, Frank, Shao, Alan T., Bao, Yeqing
Published in Total quality management & business excellence (01.07.2007)
Published in Total quality management & business excellence (01.07.2007)
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Journal Article