Global and Local Brands in Developed and Developing Markets: A Systematic Literature Review and New Directions/Marcas Globais e Locais em Mercados Desenvolvidos e em Desenvolvimento: Uma Revisao Sistematica da Literatura e Novas Direcoes
Rodrigues, Jonny Mateus, Montanari, Maria Gabriela, Azzari, Vitor
Published in BBR Brazilian business review (Portuguese ed.) (01.09.2024)
Published in BBR Brazilian business review (Portuguese ed.) (01.09.2024)
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Journal Article
ACCOUNTQUAL: a scale for measuring accounting service quality
Azzari, Vitor, Mainardes, Emerson Wagner, Beiruth, Aziz Xavier
Published in Journal of accounting & organizational change (05.01.2024)
Published in Journal of accounting & organizational change (05.01.2024)
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Journal Article
Public Corporate e-Learning: Antecedents and Results
Souza, Fábio Vargas, Motoki, Fabio Y. S., Mainardes, Emerson Wagner, Azzari, Vitor
Published in Public organization review (01.12.2022)
Published in Public organization review (01.12.2022)
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Journal Article
Co-creation of Value and Social Marketing: Systematic Literature Review and Future Research Agenda
Azzari, Vitor, Mainardes, Emerson Wagner, Cristo-Andrade, Silveli, Durans, Amilson de Araujo, Vale, Carliene do, Macedo, Carlos Jorge Taborda
Published in Journal of creating value (15.01.2024)
Published in Journal of creating value (15.01.2024)
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Journal Article
The dimensions of accounting service quality
Azzari, Vitor, Mainardes, Emerson Wagner, Beiruth, Aziz Xavier, da Costa, Fábio M.
Published in SN Business & Economics (01.01.2021)
Published in SN Business & Economics (01.01.2021)
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Journal Article
Global and Local Brands in Developed and Developing Markets: A Systematic Literature Review and New Directions/Marcas Globais e Locais em Mercados Desenvolvidos e em Desenvolvimento: Uma Revisao Sistematica da Literatura e Novas Direcoes
Rodrigues, Jonny Mateus, Montanari, Maria Gabriela, Azzari, Vitor
Published in BBR Brazilian business review (Portuguese ed.) (01.09.2024)
Published in BBR Brazilian business review (Portuguese ed.) (01.09.2024)
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Journal Article
DOES BEHAVIORAL SEGMENTATION BETWEEN MEN AND WOMEN STILL RELEVANT? A STUDY OF SMARTPHONES BRANDS' QUALITY PERCEPTION/A SEGMENTACAO DE COMPORTAMENTO ENTRE HOMENS E MULHERES AINDA E RELEVANTE? UM ESTUDO SOBRE A PERCEPCAO DE QUALIDADE DE MARCAS DE SMARTPHONES
Azzari, Vitor, Pelissari, Anderson S, Mainardes, Emerson W
Published in Caderno Profissional de Marketing (01.05.2020)
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Published in Caderno Profissional de Marketing (01.05.2020)
Journal Article