Impact of data-driven decision-making in Lean Six Sigma: an empirical analysis
Rejikumar, G., Aswathy Asokan, A., Sreedharan, V. Raja
Published in Total quality management & business excellence (17.02.2020)
Published in Total quality management & business excellence (17.02.2020)
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Journal Article
Pharmaceutical Marketing: Directions for Customer Orientation
Rejikumar, G., Asokan, A. Aswathy, Kumar, V. Gopi
Published in Research journal of pharmacy and technology (2018)
Published in Research journal of pharmacy and technology (2018)
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Journal Article
Organ donation in India—A social marketing perspective
Mohan, Geetha, Aswathy, Asokan A.
Published in International journal of nonprofit and voluntary sector marketing (01.05.2019)
Published in International journal of nonprofit and voluntary sector marketing (01.05.2019)
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Journal Article