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Learning From Practice and Politics: The Rise and Fall of Social Marketing in Aotearoa New Zealand (1984–2017)
by
Antric
,
Tim
,
Toledano, Margalit
,
McKie, David
Published in
Social marketing quarterly
(01.03.2021)
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Soul searching: Public relations, reputation and social marketing in an age of interdisciplinarity
by
Antric
,
Tim
,
McKie, David
,
Toledano, Margalit
Published in
Public relations review
(01.12.2019)
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business
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