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E commerce 앱의 노인 친화적 디자인이 고령층 사용자의 브랜드 충성도에 미치는 영향 - 중국 타오바오 특가판 앱의 고령층 사용자를 중심으로
by
양이페이
(
Yang yifei
)
,
서한석(Seo-hanSok)
Published in
한국콘텐츠학회 종합학술대회 논문집
(2024)
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Journal Article
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Korean
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ROAD: Directory of Open Access Scholarly Resources
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