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Search Results - "브랜드 애착"
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패션제품의 상징적 소비성향에 따른
브랜드 애착과
브랜드 충성도와의 관계
by
김정란
,
Jeong Ran Kim
,
유태순
,
Tai Soon Yoo
Published in
한국의류산업학회지
(30.08.2008)
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헤어샵 브랜드 개성이 샵 애착과 브랜드 충성도에 미치는 영향
by
김은옥
,
Eun-ok Kim
Published in
미용예술경영연구
(31.12.2019)
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Journal Article
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Topic
brand loyalty
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brand attachment
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fashion goods
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hair shop brand personality
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shop attachment
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symbolic consumption propensity
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Korean
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ROAD: Directory of Open Access Scholarly Resources
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