The use of social media among business-to-business sales professionals in China: How social media helps create and solidify guanxi relationships between sales professionals and customers
Niedermeier, Keith E., Wang, Emily, Zhang, Xiaohan
Published in Journal of research in interactive marketing (01.01.2016)
Published in Journal of research in interactive marketing (01.01.2016)
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Journal Article
The use of social media among business-to-business sales professionals in China
Niedermeier, Keith E, Wang, Emily, Zhang, Xiaohan
Published in Journal of research in interactive marketing (14.03.2016)
Published in Journal of research in interactive marketing (14.03.2016)
Get full text
Journal Article