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Creating signature stories : strategic messaging that persuades, energizes and inspires
by
Aaker, David A.
Year of Publication
2018
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Plný text
Electronic
eBook
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Trénink obchodního jednání
by
Khelerová, Vladimíra, 1961-
Year of Publication
1993
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Vnímání firmy Sulko,s.r.o. veřejností na Šumpersku
by
Kocourková, Kateřina
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2003
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Corporate charisma : how to achieve world-class recognition by maximising your company's image, brands and culture
by
Temporal, Paul
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Alder, Harry, 1944-
Year of Publication
1998
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Corporate cultures : the rites and rituals of corporate life
by
Deal, Terrence E., 1939-
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Kennedy, Allan A.
Year of Publication
1982
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Corporate identity : učební text
by
Svoboda, Václav, 1940-
Year of Publication
2003
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Kvalita a image manažerských škol
by
Deák, Petr
Year of Publication
2005
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Marketing corporate image : the company as your number one product
by
Gregory, James R.
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Wiechmann, Jack G.
Year of Publication
1999
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Reputation : realizing value from the corporate image
by
Fombrun, Charles J.
Year of Publication
1996
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Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology
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2003
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Corporate identity v Semperflex Optimit s. r. o. bakalářská práce
by
Popov, Milan
Thesis supervisor
Svoboda, Václav, 1940-
Year of defence
2004
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Total Identity
Year of Publication
2003
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Dobré jméno firmy
by
Dytrt, Zdeněk, 1930-
Year of Publication
2006
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Worldwide identity : inspired design from forty countries
by
Peters, Robert L. 1954-
Year of Publication
2005
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15
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Images of organization
by
Morgan, Gareth, 1943-
Year of Publication
2006
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Obsah
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Dovednosti a image manažera
by
Pitra, Zbyněk, 1943-
Year of Publication
1997
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Shaping the corporate image : an analytical guide for executive decision makers
by
Sobol, Marion Gross
,
Farrelly, Gail E.
,
Taper, Jessica S.
Year of Publication
1992
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Image marketing : using public perceptions to attain business objectives
by
Marconi, Joe
Year of Publication
1996
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19
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The image of a company : manual for corporate identity
Year of Publication
1990
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The power of corporate communication : crafting the voice and image of your business
by
Argenti, Paul A.
,
Forman, Janis
Year of Publication
2002
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Biografie
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Library
Knihovna UTB
46 results
46
Flexibooks
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Book
45 results
45
eBook
4 results
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3
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Topics
image organizace
corporate image
28 results
28
identita organizace
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kultura organizace
17 results
17
corporate identity
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14
brand management
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11
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Author
Jurášková, Olga, 1966-
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3
Wheeler, Alina, 1948-
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Mikeš, Jiří, 1942-
2 results
2
Pavlů, Dušan, 1976-
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Staňková, Pavla, 1972-
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Svoboda, Václav, 1940-
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případové studie
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case studies
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monografie
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monographs
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příručky
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5
bakalářská práce
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